Best CMS for eCommerce – Currently, there are lots of people creating online shop websites, especially MSMEs who are very literate about digitization and its development for their business. The problem that often occurs is when creating an online shop website, not all entrepreneurs understand what technologies can be used and which ones are paid or free, especially for CMS as the driving force for their online shop websites.
What CMS can be used for online web shops? There are several CMS that you can use for your online store web such as WooCommerce, Magento, and Shopify. These are the three CMS that the admin recommends because of their abundant features and ease of use.
But before we discuss more about each CMS, you need to know that there are many uses for CMS for online web shops. Without a CMS, an online web store will have difficulty uploading products, collecting categories, managing stock, viewing sales performance, and so on. Therefore, there are CMS tools or Content Management Systems that help manage all assets in the form of content for your online shop business needs.
Best CMS for eCommerce
Here is a CMS that you can use for an online store business web. But, before that you also need to know why so many people are now selling on eCommerce .
WooCommerce is an eCommerce platform that is widely used by MSMEs and large businesses around the world. It can be a plugin or a live website. So, very flexible and easy to use.
You can combine the use of WooCommerce with WordPress to produce optimal performance for your online shop website. As a platform as well as CMS, WooCommerce offers many features such as Shipping, Product Listing, Payment Gateway, Merchandising, Store Customization, Marketing, Customer Service, and many more.
You can use WooCommerce free forever, without paying a penny! This is because WooCommerce is open source, just like WordPress. However, for some additional themes and add-ons such as designing a payment system which can be provided by a third party, of course, it will require an additional fee.
But, for other features you can get it for free and easily. In WooCommerce, you can also create your online shop website with a modern look. What more can a mintor say about WooCommerce? Very much, you can use WooCommerce and feel the convenience it offers, moreover, it’s completely free.
Magento is a web-based software that helps many entrepreneurs to be able to sell online. The features are similar to WooCommerce, but the highlight of Magento is its greatest feature, which is API Integration. You can integrate with other digital marketing tools such as Mailchimp, Zoho, and many more.
What’s more, it’s also very customizable, you can use it for CodeIgniter or Laravel website frameworks. However, there is bad news about Magento.
And that is now Magento was acquired by Adobe company. This may be good news for the founders of Magento for earning big money from international companies, but it is bad news for all of us.
The main reason is because Magento used to be completely open source, aka free forever with abundant features like WooCommerce. Since being acquired by Adobe, Magento has now changed its name to Adobe Commerce. Adobe Commerce offers more features but is only useful for B2B or enterprise level business models.
The community version of Magento is still free but very limited. That’s why many of Magento’s customers are now switching to WooCommerce because the prices for Magento or Adobe Commerce are now very expensive, you can expect to shell out millions to tens of millions of rupiah per month. This price is only suitable for eCommerce enabler agencies, not for MSMEs.
Maybe you’ve heard the name. But because the penetration of the Indonesian market is not too wide, it’s not surprising that there are still many Indonesians who haven’t used Shopify. Shopify is a state-of-the-art eCommerce platform that is full of features and suitable for all industry lines from small to large scale.
Shopify can also function as an eCommerce software. Among the three CMS above, you could say Shopify is the easiest to use because the tutorial is complete, moreover there is documentation for developers too if they want to develop a system integrated with Shopify.
But with the convenience offered by Shopify, of course there is a price to pay. Shopify offers a price of $ 19 or around Rp. 290,000 per month to get basic features from Shopify.
That all includes setting up an online store with a website that has been provided by Shopify, or you can use your own custom domain. Moreover, Shopify also has a POS or Point of Sales infrastructure for tracking incoming orders and a myriad of other features.
What do you think, is Shopify worth it? Currently, with the capabilities of MSMEs in Indonesia, of course price is still the main problem, many of them don’t use Shopify and prefer to directly use website hosting as well as WordPress and WooCommerce.
Those are 3 CMS that you can use for your online shop website, I hope this is useful.